Examining data across the complete coffee supply chain for the out-of-home market requires a thorough exploration of the distinctive attributes inherent to each country, as well as a meticulous dissection of diverse market segments. To streamline this analytical process, we underscore the significance of initiating the study with a specific country and progressively navigating through varying levels of granularity, aligning with our top-down methodology.

Your source for insights on the coffee machine market

Your source for insights on the coffee market

Refer to the visual representation of a funnel, illustrating multiple tiers of analysis. Choose your preferred level of concentration from the provided options below: 

funnel

[A] Market Size: This level provides an overview of the coffee  market in terms of both value and volume. It includes key market shifts and trends in imports and exports.

[B] Market Split:  You’ll find a breakdown of the total market, divided between the Home (H) and Out of Home (OOH) markets in both value and volume.

[C] Market Area: This level offers a comprehensive examination of the Out of Home (OOH) segment, further divided into HoReCa (Hotel, Restaurant, and Cafe) and Office/Communities subsegments.

[D] Market Segments: Opt for this option to obtain a detailed breakdown of each market segment, rather than consolidated figures.

[E] Market Niche: Diving into micro-segments, this option provides an unprecedented level of detail, offering insights into highly specific aspects of coffee distribution.

This approach enables you to tailor your analysis to the specific depth of insight required for your research in the out-of-home coffee market.

Methodology

The CoffeeBI research methodology employs a comprehensive and structured approach to market analysis. It begins with a top-down perspective, commencing at the country level, and encompasses the following key elements:

  1. Macroeconomic Landscape: Examining a country’s economic environment and trends.
  2. Trade Dynamics: Analyzing coffee import and export patterns, as well as machinery and coffee transformation processes for both domestic and international markets.
  3. Data Sources: Utilizing a wide range of primary and secondary data sources.

This analysis involves the integration of information and values derived from diverse sources, and is characterized by the following specific components:

  1. Company Data: Including production data, financial statements, and sales figures.
  2. Global Trade Statistics: Incorporating export and import data by countries.
  3. Market Trends: Monitoring current market dynamics.
  4. Technological Advancements: Keeping up with emerging technologies and technical progress in the coffee industry.
  5. Market Risks and Opportunities: Identifying potential risks and opportunities in the coffee market.
  6. Market Barriers and Challenges: Assessing obstacles and difficulties within the market.
  7. Internal Database: Leveraging CoffeeBI’s own extensive database.
  8. Qualitative Interviews: Conducting qualitative interviews with industry managers and opinion leaders.
  9. External Sources: Extracting information from sources such as ICO bulletins, Eurostat, trade associations, and more.

Additionally, data on companies, including their business profiles, strategies, and market shares, is gathered from both public sources and in-depth interviews with industry experts, market leaders, sellers, and associations.

To ensure data accuracy and reliability, CoffeeBI calibrates its information through interviews with industry operators and opinion leaders, often in person or via phone, who collaborate with CoffeeBI’s editorial team. As a partner of various trade magazines, the organization continuously receives up-to-date information from various markets.

Furthermore, CoffeeBI employs a modular approach to streamline its analyses. Market analysis, which requires information to be collected and processed quickly, is separated from the competition analysis, which is more time-consuming and may incur additional costs. This approach enables CoffeeBI to offer both a high-level overview of the market (Levels A and B) and detailed, granular insights into sub-segments (Levels D and E).

The collected data is deconstructed and subsequently reconstructed to ensure consistency and accuracy throughout the process. The method also allows for flexibility, accommodating the specific category definitions required by clients. This efficient methodology ensures that CoffeeBI’s data is rapidly available, aligns directly with client objectives, and can be customized to meet the specific needs of customers.

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