Freshness Focus and Tariffs Shape Global Coffee Industry News Today

Wally’s Coffee and Tea Launches Direct-to-Consumer Platform

Wally’s Coffee and Tea has introduced a new direct-to-consumer platform that prioritizes freshness and convenience for home brewing enthusiasts. The company roasts coffee and tea to order, eliminating large inventories and delivering fresh-roasted products directly to customers with free shipping. This model aims to maximize flavor by minimizing the time between roasting and consumption, addressing a common issue where consumers purchase older coffee that has lost complexity. Free delivery removes a key barrier in online coffee purchasing, making premium freshness accessible and convenient (WRAL, 24 October 2025).

Venus Pack Highlights Packaging Technology to Preserve Coffee Freshness

Venus Pack recommends its Venus 1120AV vertical band sealer as an industry leader in maintaining coffee bean freshness through airtight packaging. The machine is praised for its consistent temperature control, versatility with various bag sizes, and fast operation speeds up to 10 meters per minute. It supports stand-up pouches, gusseted bags, sachets, and barrier bags, ensuring coffee beans and powders remain fresh during storage and distribution. Venus Pack also provides on-site service and technical support to optimize machine performance over time (Bean Scene Magazine, 24 October 2025).

U.S. Considers Up to 100% Tariffs on Nicaraguan Coffee Imports

The United States is evaluating the imposition of tariffs of up to 100% on imports from Nicaragua, a measure that could severely disrupt the supply of Nicaraguan green coffee to U.S. traders. Public comments are being sought on this potential policy, which would have significant implications for trade flows and sourcing strategies within the specialty coffee sector (Daily Coffee News by Roast Magazine, 24 October 2025).

Chemical Basis for Kopi Luwak’s Unique Flavor Profile Explored

Recent studies suggest that the reputedly superior flavor of civet coffee, or kopi luwak, may have a chemical explanation. Research published today indicates that the digestive process in civets alters the coffee beans’ chemical composition, contributing to its distinctive taste. This insight deepens understanding of kopi luwak’s sensory characteristics and its high market value (Chemistry World, 23 October 2025).