Attibassi, the Italian coffee brand in Pakistan
ISLAMABAD – The young Pakistani generation shows a positive inclination towards coffee and new coffee chains have decided to enter in the Pakistan coffee market, especially via trendy outlets.
Even though Pakistan is a tea drinker and lover nation, some pioneering brands decided to invest in the country, opening their shops across Pakistan and and bringing the tea loving nation their roasted Italian coffee.
This is the case of the Italian Attibassi Coffee Company that since 2014 have entered in Pakistan coffee market, launching a franchise network of cafes, after an agreement with an Islamabad based group and group of companies having major achievements in real estate field with Bahria project, Pakistan.
Attibassi is a part of the Co.Ind group, under the ownership of COOP, the largest retail chain in Italy, and CONAD is the second retail chain in Italy.