Tag: Baristas & Coffee Shops

Specialty Coffee: 3 Reasons To Explain To your Customers

Specialty Coffee_ 3 Reasons To Explain To your Customers

Customers often ask “Is it worth to pay extra for just a cup of coffee?”
Many customers ignore the fact that a cup of specialty coffee has much more value than they may see it on the outside. It’s a work of a collective craftsmanship which has a lot of hard work behind the scene. So,  your customers should understand what they are paying for, when they are enjoying a cup of ‘expensive’ coffee.

Luckin’s Business Model: A Disruptive Innovation? (part 2)

Luckin’s Business Model: A Disruptive Innovation?

In China, some market conditions are different. A low number of coffee shops compared to the population, especially in large towns, and the boost in coffee consumption (at two-digits) in particular out of home.

The hot coffee delivery is, therefore, a new opportunity to satisfy the large coffee demand.

At the moment, there is no available data to see if the delivery system will be appreciated by customers, the fact is that the giant coffee chain Starbucks is also moving towards signing a partnership with Alibaba, China’s largest online retailer, to launch delivery services in September. The new deal will see Starbucks integrate a “virtual store” in online shopping and payment apps.
The hot coffee delivery model, launched by the Chinese company Luckin, is fueling the debate among operators: May this new model change coffee habits?