RICHMOND – When you say “American coffee” your mind flies to a long coffee prepared by brewing espresso with added hot water. The name was probably given by Italians during the Second World War when, on the other hand, the term Italiano is sometimes used in the United States to mean a short Americano. In Australia, instead, the terms are different: an American
Tag: HoReCa
Starbucks Italy to open in Milan, Verona, Venice, Rome, and Naples
MILAN – Starbucks has officially announced that they will open in Milan in 2017 in collaboration with Percassi. Although only three stores are confirmed (Milan, Verona, and Venice), it is also likely for the shop to open in Rome and Naples. Howard Schultz, Starbucks chief executive, has always told that the history of the Starbucks was inspired from how Italians create their
Ukraine between growth and black market
KIEV – The coffee market in Ukraine has been developing, and its capacity is increasing every year. Coffee consumption grew dramatically between 2000 and 2010 with an average annual rate of consumption of +23%, reaching +28% in 2012 (49.6 thousand tons of coffee and its substitutes), but due to political situation in the following years, the market has faced a reduction of its
Italy lost in coffee business
MILAN – When you say “espresso” you mean Italy, but how much has Italy been losing in terms of business over the recent years? On February 26th Mr Schultz announced a deal with Percassi, a retail developer, to open the Starbucks’ first location in Milan. The American firm was the first to get the café culture global as well as Nestlé,
Hotelympia, the UK’s largest hospitality event, back to London
Hotelympia, the UK’s largest foodservice and hospitality event, returns to London’s ExCeL from February 29th to March 3rd. The exhibition brings in the UK the broadest range of future trends, fresh talent and attractions, new products, key exhibitors and insightful speakers. It will be all about operator needs, and the requirements of their business and their customers. From hotels and restaurants
Starbucks expects to open 2,500 new stores in China
CHINA – Starbucks expects to open 2,500 new stores over the next five years, as part of an expansion which will eventually see China become the company’s biggest market. Even if Chinese GDP growth falls below 7% and the market sentiment has turned hostile, the Chinese consumers demanding of high quality products has not changed. According to Financial Review, given coffee is the ultimate
UK: new trends and new opportunities for coffee machine brands
The UK coffee machines market is one of the most dynamic in the European scenario. Compared to other countries, it presents a lower concentration in terms of number of manufacturers and a less power of coffee roasters in the distribution chain. However, the competitive rivalry in very high as well as the substitute products in the market. The hospitality industry,