Belgium: quality and brand awareness to win the competition
With about 11 million people, Belgium is in the heart of European Union with a melting pot of workers and diplomats from everywhere in Europe.
For coffee machines manufactures the country is an interesting business marketplace with a population of coffee lovers and its 47,000 enterprises in the Ho.Re.Ca. industry:
- 30% bars
- 8% canteens and catering
- 4% hotels
- 2% camping sites and short stay
For the dimension and peculiarity of the
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