Market analyses and reports on the coffee and coffee machine markets
When it comes to espresso machine manufacturing, the industry hasn’t strayed far from its original European roots. The continent continues to house the largest number of manufacturers of professional espresso coffee machines worldwide – by a long shot. Europe is not only the largest manufacturer of espresso machines, but has also found itself as the meeting point of two different
One of the main thoughts of a coffee machine manufacturer is the way to find a good distributor. The type of machine supplied and the minimum quantity of coffee requested depends on different factors, according to coffee roasters interviewed. This includes the size of the coffee shop and how much coffee it sells. The potential economic return of a customer
According to a recent survey by CoffeeBI, customers’ main criteria when making an espresso machine purchasing decision was “price”, the “ability to provide technical assistance” and the “front staff professionalism”. These three items received a higher score among the 10 that were put to the vote among manufacturers. Other main criteria listed were the “punctuality in delivering”, as well as
Coffee has become the most consumed beverage worldwide and the second most traded commodity after oil. This revolutionary trend of global coffee industry changed the perspective of how we treat, consume or appreciate coffee. Brazil and Vietnam can be considered the usual suspects in the chain of coffee production. They have constantly exported the largest amount of coffee, while for the year
TURIN – The world’s seventh-biggest coffee roaster, Lavazza, has offered to buy French brand Carte Noire, the French leader in the coffee market, for around 800 million euros in a deal that will reach the company a leadership position in France and the second in Europe. In a offer subjected to approval by the European Commission and French authorities, Lavazza has
FRANCE – The opening of own brand stores has been the distribution strategy of the coffee machine leading companies in recent years. In their stores the coffee roasters can sell their products and communicate their imagine of quality. Recently, the global economic crisis has stopped most of new opening activities and the companies focused more to expand and strengthen their distribution
Which is the Ho.Re.Ca. channel with the best potentiality for kind of coffee machine in France? Find more about the French market.
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In a coffee long tradition country like France, the scenario in terms of coffee machines is almost saturated, with the distribution in the hands of coffee roasters that keep the relation with part of the channel players, above all bars and restaurants. The competitive rivalry is high but the level of concentration of competitors (middle) and the kind of substitute