Month: April 2017

Starbucks Says Hiring Refugees Hasn’t Hurt Its Brand


Opposed to what looked like hurtful media campaign against the brand’s announcement of hiring refugees, hasn’t done any practical damage – says Starbucks in a letter that shows market research from Kantar Millward Brown, firm that has been providing Brand Equity measurement for Starbucks since 2013 (Reuters and As the coffee giant made the promise to hire 10,000 refugees

How New Technologies Impact Coffee Equipment? (Part 3)

ennio tecnologie parte 3 margini

Refractometers and the “Perfect Cup”
For the last episode of this small review of new techs related to coffee, I will try to consider the use of refractometers for the “Perfect Cup” preparation. Barista’s refractometers such as the VST and Atago are the most popular on the market. I will propose in a future post a scientific and statistical comparison between VST, Atago and the RE40D from Mettler-Toledo (professional laboratory refractometer).

In March 2017, The ICO Composite Indicator Price Fell Slightly


According to ICO , market weakens further due to high exports and increasing inventory levels. In March 2017, the ICO composite indicator price fell slightly. While Robustas remained broadly stable, Arabica prices were under pressure. The monthly average of the composite indicator was down by 2.6% to 134.07 US cents/lb in March from 137.68 US cents/lb recorded in February. The

Cameroon: UCCAO To Modernize Coffee Roasting


The Union Centrale des Coopératives Agricole de l’Ouest, UCCAO, is planning to upgrade its coffee roasting plant. UCCAO, which is an agricultural cooperative in the Western region of Cameroon, has budgeted up to 400 million fcfa (about 650,000 USD) for this project, reports Business in Cameroon. For this to be possible, the cooperative recently signed an agreement with the government

India Lifts Import Ban on Coffee from Vietnam


Vietnam and India have uplifted back-to-back bans on some commodities that were placed earlier this month. The ban prevented Indian roasters from importing coffee beans from Vietnam. The ban by India was placed on March 7 and prevented coffee roasters from getting the raw material to meet up with local demand. In a statement on Friday, March 17, the Vietnamese