Author: Marcello Peluso

To be or not to be digital, that is the question. After surviving the long 4Ps period (Product, Price, Place,

Loyalty programs are a must and a well-established practice in the everyday commerce of shops and nowadays most coffee shops

Developing long-term relationships is as difficult as developing a long-term relationship with your partner. You need to always be attractive, comprehensive,

Are you setting up a new loyalty program for your coffee shop? This is a good opportunity to retain your customers.