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The constant price changes are happening due to changeable weather conditions and climate change, since the damage to the Brazilian crop in 2014 resulted in the higher price instability. The increasing global production is resulting in the profit decline, especially affecting growers.
The International Coffee Organization is constantly trying to provide a more stable relationship between supply and demand, but the price wars between supermarkets have been emerging in recent years due to the fact that there is a risk that the premiums paid to smallholders will be crushed by the supermarkets. [Sign in to continue]
The concern for sustainability is having a strong impact on the coffee market. The production of the sustainable coffee is in constant rise, as well as the sales in Europe. Besides niche labels (e.g. organic), various schemes focus on mainstream labels like 4C, UTZ Certified as the fastest-growing label on the Dutch market, and Rainforest Alliance as the leading one in the UK, while organic certification is interesting in Germany. [Sign in to continue]
The coffee market has changed into an increasingly concerned sector in terms of quality and sustainability, based on the awareness of the impact of climate change and new consumer demands.
The first wave included the increase in the quantity and guaranteed quality and taste.
The second wave resulted in making the difference in quality and flavor of coffees.
The third wave is constantly implanting in various countries taking with itself the experience of drinking coffee and the distinctive methods of roasting and [Sign in to continue]