Starbucks, through its One Tree for Every Bag Commitment has raised funds to plant at least 22 million rust-resistant coffee trees beating its planned objective of 20 million trees by the end of 2016. Launched in September 2015, the aim is out to help assure the supply of coffee for a long term period and also the economic future of
Tag: Starbucks
Christmas Planning for Independent Coffee Shops
The well oiled seasonal retail calendar drives sales throughout the year, and in many markets, Christmas is the biggest of them all. It’s not always a great trading period for everyone, though. Those coffee shops that are in city centres or shopping malls that attract the hoards are planning their big trading days, stocking up, staffing up and getting ready
Cofix Installs Coffee Chain in Russia with Discounted Prices
Cofix Group Ltd has expanded its coffee chain in Moscow, Bloomberg reports. The Israel low-cost coffee chain has a reduced price on its cappuccino brand compared to Starbucks Corp’s price in order to lure in Russian coffee consumers. Created in 2013, the Tel Aviv-based company has 152 shops in Israel. Russia is its first expansion market out of Israel and
Coffee Price Risks to Rise Up
A poll by Reuters on 11 traders and analysts showed a price increase across the board with arabica and robusta both experiencing harvest related problems. Weather conditions have affected coffee producers in many countries. Fortune reports the El Niño have affected growers in Asia, especially Vietnam. In Uganda, droughts in the south and south western regions are expected to reduce production.
Starbucks invests in Princi, the Italian boutique bakery
On Wednesday 13th July, Starbucks Corporation announced a financial investment and global licensing deal with Princi, the renowned Italian boutique bakery and café. Starbucks, Milan-based Angel Lab and Pekepan Investments, will focus on expanding the number of standalone Princi locations worldwide. In 2017 the corporation will open the first store in Seattle, and then they will open in Shanghai and
Starbucks Enters South African Market
In April 2016 Starbucks opened its first coffee shop in Johannesburg, South Africa and thus added the 71st country to its retail chain. It is not the first time the famous coffeehouse chain is trying to conquer Sub Saharan Africa. In 2010, during the FIFA World Cup, Starbucks made a deal with Emperica marketing agency and a hotel chain Tsogo
Starbucks First Sustainability Bond
Starbucks is preparing to invest in sustainable methods to support coffee production in the future, looking towards the investors. It has been reported that it’s the first time Starbucks is issuing $500 million U.S. corporate sustainability bond (Fortune, Bloomberg). The earnings from the sale of ten-year senior notes are expected to be $495.6 million (Fortune) and will fund the Eco-friendly
Starbucks launches a controversial loyalty program in Russia
MOSCOW – Starbucks in Russia has updated its loyalty program following the similar changes in the US market. The new program My Starbucks Rewards started on April 18, though Russian version has some differences. A start is still awarded for a purchase, regardless the summ on the check. According to the new award system in the United States, the customers now get two stars
Canadians take Tim Hortons’ coffee
OTTAWA – Tim Hortons coffee chain has greatly influenced coffee drinking culture in Canada. With nearly all streets having at least one Tim Hortons’ coffee shop which has ultimately changed Toronto into a coffee drinking city. With virtually over 80 per cent of all coffee lovers in Toronto choosing Tim Hortons for reasons ranging from low prizes compared to other cozy coffee chains to the
North America in Love for Coffee Mugs and Brewers
RICHMOND – When you say “American coffee” your mind flies to a long coffee prepared by brewing espresso with added hot water. The name was probably given by Italians during the Second World War when, on the other hand, the term Italiano is sometimes used in the United States to mean a short Americano. In Australia, instead, the terms are different: an American